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MBA in Marketing Management (MBAMM)
IGNOU Master of Business Administration (Marketing Management) programme details
The goal of this programme is to teach students advanced marketing concepts like digital marketing, consumer behaviour, advertising, and other parts of the field.
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2022-23
MS-58: Management of R&D and Innovation (2023)
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MS-62: Sales Management (2023)
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MS-61: Consumer Behaviour (2023)
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2023
MMPH-005: Organisational Development and Change (2023)
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MMPH-006: Organisational Dynamics (2023)
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MMPH-009: International Human Resource Management (2023)
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MMPM-004: International Marketing (2023)
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MMPM-006: Marketing Research (2023)
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BGGCT-131: Physical Geography (2023)
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Basic Course Information for IGNOU MBAMM Programme
MBAMM Fees, Eligibility, Duration, Medium of Instruction, Syllabus, etc.
Medium:
English
Duration:
2 Years
Fees:
Rs.15,500/- per semester
Eligibility:
Passed Bachelor Degree of Minimum 3 years duration with at least 50% marks (45% in case of candidates belonging to reserved category)
Course Details
Syllabus
Click on a subject below to get detailed information on it.
Programme Co-ordinator(s)
Mr. T.V. Vijay Kumar
011-29534622
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